Atara Saltzman
Product Designer · Mobile · AI-native
Summary
Product designer at The Tool Company, designing end to end from research and ideation through flows, wireframes, and high-fidelity polished working prototypes written in production-ready code. Before that, a year and a half designing iOS B2B mobile apps at MCE Systems for frontline retail staff at major telecom carriers, where a QA background taught me to turn real interaction failures into intuitive, accessible experiences. I work closely with product managers and engineers to ship with consistency across a platform. AI-native by preference; prototype daily in Figma, Cursor, Claude, and Nano Banana. Strong foundation in typography, color theory, and design systems.
Experience
The Tool Company
Full-time · Tel Aviv District, Israel
Product Designer
May 2026 – Present · 6 mos
MCE Systems
Full-time · 3 yrs 7 mos · Tel Aviv District, Israel
Product Design & QA
Nov 2024 – Apr 2026 · 1 yr 6 mos
Hybrid · iOS B2B mobile apps for telecom carriers
- Designed and prototyped a portfolio of iOS B2B mobile apps end to end, from research and ideation through user flows, wireframes, and high-fidelity visual design, used by frontline retail staff at AT&T, TELUS, Mobile Klinik, and Vodafone across device diagnostics, trade-in, and post-purchase customer support.
- Led the full design lifecycle on key flows: explored options, wireframed, and prototyped in Figma, Cursor, and Claude Code, then validated through usability testing, translating complex diagnostic and support workflows into intuitive, accessible product experiences.
- Drove cross-app consistency and design-system consolidation across the carrier portfolio; collaborated with product managers and engineers to define requirements, translate them into design solutions, and balance competing priorities and timelines through handoff.
- QA responsibilities alongside design: test planning, execution, regression, and release sign-off for customer-facing flows, giving me daily ground-truth on real interaction failures that fed directly into the design work.
Executive Assistant
Oct 2022 – Oct 2024 · 2 yrs 1 mo
to the Chief Commercial Officer
- Sat in on customer calls and internal product feedback meetings alongside the Chief Commercial Officer, direct exposure to end-user problems and how product decisions get made.
- Managed the Chief Commercial Officer’s day-to-day: calendar, travel, meeting logistics, and expenses.
Datricks
Simplifying Compliance · Full-time · 7 mos · Tel Aviv District, Israel
Business Development Representative
Mar 2022 – Sep 2022 · 7 mos
- Outbound B2B sales: prospecting, qualifying leads, and pipeline management. Sharpened the customer-facing communication I now bring into product work.
Skills
Design
Interaction design · Wireframing · Prototyping · Usability testing · User research · Design systems · Typography · Color theory · Visual craft · Microinteractions · Motion · Accessibility
Process
End-to-end ownership · 0 → 1 ideation · Full design lifecycle · Cross-app interaction design · Developer handoff · A/B testing & experimentation · Subscription product design
Build
iOS / SwiftUI prototyping · Xcode · Next.js / React · HTML · CSS · TypeScript
Tools
FigmaCursorClaude CodeXcodeNext.jsMobbinSpotted in Prod
Education
Bar-Ilan University
Bachelor of Arts (BA) · Psychology, Sociology, Criminology · 2018 – 2021